Carter’s The Trusted Brand for Baby and Kids Apparel

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Up to 70% Off Clearance Items

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25% Off Sitewide (Exclusive)

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Up to 50% Off Select Styles

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Buy 1, Get 2 Free on Select Items

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30% Off Your First Order

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$10 Off $50+ Purchase

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20% Off Your Order with Email Sign-Up

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Carter's is a well-known American brand that has been trusted for decades to provide high-quality clothing and accessories for babies and children. From cozy pajamas to stylish outfits for toddlers, Carter's has become a go-to for parents looking for affordable yet fashionable clothing for their little ones. With a reputation for comfort, durability, and style, Carter’s has solidified its place as a leading brand in the children’s apparel market.


About Carter’s

Founded in 1865 by William Carter, Carter’s has evolved from a small business selling hosiery to becoming the leading brand for baby and kids' clothing. Today, Carter's offers a wide range of affordable clothing, including onesies, pajamas, dresses, and shoes, for babies, toddlers, and young children. The brand prides itself on providing clothes that are soft, comfortable, and durable, making them perfect for kids who are always on the move.

Carter’s operates both online and through physical retail stores, making it easy for parents to shop for their children's clothing needs. The brand is known for its bright, cheerful designs and commitment to delivering high-quality, affordable options for every family.


Advantages and Disadvantages of Carter’s

Advantages:

  1. Affordable Pricing: Carter’s is well known for offering budget-friendly options, making it an excellent choice for parents looking for quality clothing without breaking the bank.

  2. Wide Range of Styles: Whether you need clothing for a newborn or a toddler, Carter's offers a vast selection of apparel for all ages, with trendy and classic designs.

  3. Soft, Comfortable Fabrics: The fabrics used in Carter’s clothing are soft and comfortable, ensuring that children feel at ease throughout the day.

  4. Durability: Carter’s clothes are made to withstand the wear and tear of active children, with durable stitching and high-quality materials.

  5. Great Sales and Discounts: Carter’s frequently offers sales and promotional deals, making it easy for families to stock up on clothing without spending too much.

Disadvantages:

  1. Limited Size Range: While Carter’s offers a good selection of sizes, some customers feel that the options may be too limited for children who are either too small or too large for the available sizes.

  2. Basic Designs: Some shoppers may find that Carter’s designs are more classic and basic compared to more fashion-forward brands, as the focus is often on practicality and comfort.

  3. Occasional Fit Issues: A few customers have mentioned that Carter’s clothing may run slightly large or small, depending on the item, which could lead to sizing inconsistencies.


5 Top-Selling Fashion Items

Here are five of the top-selling fashion items from Carter’s that have captured the hearts of parents:

  1. Carter’s Baby 3-Pack Bodysuits

    • Perfect for newborns, these soft cotton bodysuits come in fun prints and are ideal for layering.

      SHOP NOW AT CARTER'S

  2. Carter’s Toddler Graphic T-Shirts

    • Featuring playful designs and comfortable cotton material, these t-shirts are a favorite for toddlers.

      SHOP NOW AT CARTER'S

  3. Carter’s Baby Sleep & Play Pajamas

    • These one-piece pajamas are designed for easy changing and maximum comfort, with zippers for quick access.

      SHOP NOW AT CARTER'S

  4. Carter’s Baby & Toddler Jeans

    • Durable, stretchy, and comfy, these jeans offer a stylish option for your child’s everyday wardrobe.

      SHOP NOW AT CARTER'S

  5. Carter’s Girls’ Dresses

    • From casual cotton dresses to special occasion styles, Carter’s dresses offer a wide variety of options for little girls.

      SHOP NOW AT CARTER'S


Selling With Carter’s

Carter’s offers various ways for retailers and brands to collaborate with them. If you’re interested in selling Carter’s products, they offer wholesale opportunities through their established network of partners. Additionally, Carter’s has a robust affiliate program where influencers and bloggers can earn commissions by promoting their clothing.

For anyone wanting to sell Carter’s products on their own platform, becoming an authorized retailer or participating in their affiliate program is the best option. This opens the door to a long-standing brand with a loyal customer base.


Who is Carter’s Aimed At?

Carter’s is primarily aimed at parents of babies and young children, with a focus on comfort, practicality, and affordability. The brand’s products are designed to meet the needs of families who want high-quality clothing that can withstand everyday wear while still looking stylish. Carter’s is ideal for parents looking for dependable clothing options for their infants, toddlers, and preschool-aged children.

The brand appeals to those seeking easy-to-care-for clothing in fun, timeless designs. Parents who appreciate affordable fashion that is both cute and functional will find Carter’s a great choice for their children’s wardrobe needs.


Alternatives to Carter’s

If you’re a fan of Carter’s but are looking for other options, here are some similar brands that offer quality baby and kids' clothing:

  1. Gerber Childrenswear – Known for baby basics, Gerber offers a range of affordable and soft clothing options for infants and toddlers.

  2. H&M Kids – Offering trendy, stylish, and budget-friendly options for children of all ages, H&M Kids is a great alternative to Carter’s.

  3. Old Navy Kids – A popular choice for stylish yet affordable clothing, Old Navy has a wide selection of fun and practical items for kids.

  4. The Children's Place – Known for its wide variety of kids' clothing at affordable prices, The Children’s Place is another great alternative for families.

  5. Target (Cat & Jack) – With its own affordable kids’ line, Cat & Jack, Target offers trendy, stylish, and budget-friendly options for babies and kids.


Carter’s Reviews: What Customers Say

Carter’s has earned a solid reputation for delivering high-quality, comfortable clothing at affordable prices. Parents often praise the softness and durability of the clothing, especially for newborns and toddlers. Many customers also appreciate the wide variety of cute designs and patterns that are perfect for everyday wear and special occasions.

However, some customers have pointed out that certain items may fit inconsistently, with sizing sometimes running larger or smaller than expected. Additionally, while Carter’s is known for its affordability, some parents have noted that the prices may still be higher compared to other budget-friendly brands.

Overall, Carter’s remains a popular and trusted brand for families seeking affordable, reliable clothing for their little ones.


Is Carter’s a Good Deal?

Carter’s offers a great deal for parents looking for quality clothing at reasonable prices. The brand’s clothes are durable, easy to care for, and stylish, making them a solid choice for everyday wear. While some items can be more expensive than other budget brands, Carter’s frequent sales and discounts make it a cost-effective option for families.

If you’re looking for a balance of price and quality, Carter’s is definitely a good deal. You can often find great deals and discounts, especially during seasonal sales or through their email sign-up promotions.


Buying & Selling on Carter’s

Buying from Carter’s is simple and convenient through their official website, which offers a user-friendly shopping experience and regular sales events. Customers can browse by category, such as baby, toddler, and girls’ or boys’ clothing, and enjoy free shipping on orders over a certain amount.

For those interested in selling Carter’s products, you can apply for their wholesale program or become an affiliate marketer to promote their clothing through your website or social media channels.


Frequently Asked Questions

  1. Where can I buy Carter’s products?

    • You can shop for Carter’s clothing online at their official website or at one of their physical retail locations.

  2. Does Carter’s offer free shipping?

    • Yes, Carter’s offers free shipping on orders over $50, or when you sign up for their email list.

  3. What sizes does Carter’s carry?

    • Carter’s offers clothing for babies and children ranging from newborn to size 14, with a variety of sizes to suit different age groups.

  4. Is Carter’s clothing machine washable?

    • Yes, most of Carter’s clothing is designed to be machine washable, making it easy to care for.

  5. Does Carter’s offer gift cards?

    • Yes, Carter’s offers both physical and e-gift cards, which can be used for online or in-store purchases.


Reach Out to Carter’s

If you need assistance with an order or have questions about Carter’s products, you can reach out to their customer support team via their website. They also offer contact through live chat and email for quick responses to any inquiries.

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